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International issue and local business

Once again the Washington Post deserves praise for having a story that looks at an international issue (poverty in Brazil) and what a LOCAL person has done about it. (Washington Post Magazine, 12/20/07, Page 5.)

This is a local business story, a "feel good" story and an international issue story.

No need for a foreign correspondent. No need to send anyone overseas. Just someone willing to see the international connection in a local business.

Two Business Women Uplift a Foreign Economy With Lingerie

BY ELIZABETH CHANG
Sunday, December 30, 2007

Heidi Rauch has found a somewhat unusual approach to addressing the problem of global poverty -- she's started a lingerie company.

Heidi, 38, grew up in Buffalo, attended college and graduate school in the District and took a job with the Organization of American States in 1991, fighting drug abuse in poor neighborhoods in South America. One point kept hitting home, she says: "If you can create jobs, you can create a dent in the problem of poverty."

For rest of story: http://www.washingtonpost.com/wp-srv/artsandliving/magazine/making-it/123007.html

Published Monday, December 31, 2007 8:55 AM by DanKubiske

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