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May 2008 - Posts

Why members leave SPJ, Part II

Catch the post-graduates. Focus on young and online journalists. Appeal to people who belong to more than one journalism organization. Convert journalist leaving the business into associate members. Track members who switch job.   These were just
posted by JohnEnsslin | 0 Comments

Why members leave SPJ

A recent survey provided some interesting insights into the reasons why members leave SPJ.   One third of the 515 randomly selected former members who took part in the poll said they chose not to renew because they have left journalism.  
posted by JohnEnsslin | 0 Comments