Newsroom Training
Social Media Training
Registration Deadline: April 26
Spend the day with fellow journalists in Columbus, Ohio! Meet new people, network and learn how to make social media work for you from SPJ Newsroom Trainer Jeff Cutler.
Program Description
Follow the Noise: Social Media Listening Tools for Journalists
(10 a.m. to Noon)
The focus of this program is to make journalists better listeners and give them the newest tools to do so. Applicable for all levels, participants will learn about the newest search engines, the latest social media communication tools, the reasons for using certain tools in specific situations, and techniques for letting technology do some of the work. Participants will complete interactive exercises and see firsthand how efficiency and reach can be increase with just a few mouse clicks.
Connect and Communicate: Social Media Conversation Tools for Journalists
(1-3 p.m.)
With the use of the right tools and techniques, journalists can now reach anywhere on the planet to talk to a source, interview a subject or collaborate with a fellow reporter. In this session, participants will hear about the latest tools being used to break stories and communicate with readers. Start with Twitter, then go beyond the basics to learn some unwritten rules, some etiquette and new tools for speaking with people anywhere. Appropriate for all levels, this session includes a couple exercises and realtime examples.
This program is hosted by the Central Ohio Pro Chapter of SPJ.
Register
Registration is now open! Click here to register online.
About Jeff Cutler
In 1992, Jeff Cutler was delivering words to MacConnection, HomeQuarters Warehouse, the Boston Herald and the Mariner Newspaper chain. From there he expanded into projects for Fidelity Investments, WearGuard, Talbots and a host of other respected businesses.
These days, in addition to his new-media presence, Jeff's a credentialed reporter covering events like major golf tournaments and sporting events, the Consumer Electronics Show (CES) in Las Vegas, and film festivals and lifestyle events all over the world.
His current project load includes articles and features for Gatehouse Media, a slew of social-media projects including blogs and podcasts, columns and editorials for a variety of clients, as well as the completion of marketing and branding initiatives for recognized names like Brookstone, TJX and UNO Restaurant Group.
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