The First Amendment is under attack. Fight back with us. Visit fight.spj.org to find out how.

Member Login | Join SPJ | Benefits | Rates

> Latest News, Blogs and Events (tap to expand)


Advertise with SPJ
— ADVERTISEMENT —
Advertise with SPJ
1

News and More
Click to Expand Instantly

Journalist's Toolbox

— ADVERTISEMENT —


Stay in Touch
Twitter Storify Facebook Google Plus
RSS Pinterest Pinterest Flickr



Current Issue
Browse Archive
About Quill
Advertising Info
Back Issue Request
Reprint Permission Form
Pulliam/Kilgore Internship Info

Search Quill


Publications
SPJ Blogs
Quill
SPJ Leads
The EIJ News
Press Notes
SPJ News
Open Doors
Geneva Conventions
Annual FOI Reports

Home > Publications > Quill > Winner: WBBM Newsradio 780


Current Issue | Browse Archive | About Quill | Advertising Info
Back Issues | Reprint Permission Form

Search Quill


Wednesday, July 9, 2008
Winner: WBBM Newsradio 780

“August 23 Storms”

Jim Poyser

This is a tornado warning — one that requires you to take shelter immediately. … This is a dangerous storm.

On the afternoon of Aug. 23 and the morning of Aug. 24, WBBM Newsradio 780 provided nearly nonstop coverage of an outbreak of severe weather.

A tornado warning in Chicago’s Loop business district is an exceedingly rare event. Despite the fact that WBBM’s Prudential Plaza studios and offices have large pane glass windows, and occupants were asked to evacuate to interior hallways, no one wavered or left their posts.

During the initial moments of coverage when downtown Chicago was under a tornado warning, reporters and listeners provided play-by-play-style coverage that brought the severe weather to immediate, dramatic life.

Four hours into the coverage, severe weather remained as wave after wave of winds and rains pelted the city and suburbs.

Wherever WBBM reporters were, their rich descriptions of the weather held listeners spellbound while providing essential information regarding listeners’ safety. Eyewitness accounts added depth and perspective to the coverage, along with reports from AccuWeather meteorologists.

The next morning, cleanup was under way, but there were still new angles to pursue. WBBM continued to follow the after-effects of the storms, including downed trees, flooding, power outages, damaged buildings and boats, and cancelled flights.

Reporters even found a disgruntled citizen, peeved at the lack of response in re-establishing his electrical power.

Judges said: “Fast-paced, comprehensive and useful coverage of dangerous and unusual weather in the Chicago area made this entry the judges’ unanimous pick. Full of useful information for listeners contending with the weather during prime commuting hours as the storm broke, plus fine, evocative descriptions.”

They added: “A lovely blend of breaking news and context/color.”

Stay in Touch
Twitter Storify Facebook Google Plus RSS Pinterest Pinterest
Flickr LinkedIn Tout



Current Issue
Browse Archive
About Quill
Advertising Info
Back Issue Request
Reprint Permission Form
Pulliam/Kilgore Internship Info

Search Quill


Publications
SPJ Blogs
Quill
SPJ Leads
The EIJ News
Press Notes
SPJ News
Open Doors
Geneva Conventions
Annual FOI Reports

Copyright © 1996-2017 Society of Professional Journalists. All Rights Reserved.

Legal | Policies

Society of Professional Journalists
Eugene S. Pulliam National Journalism Center
3909 N. Meridian St., Suite 200
Indianapolis, IN 46208
317/927-8000 | Fax: 317/920-4789

Contact SPJ Headquarters
Employment Opportunities
Advertise with SPJ